One thing you definitely can’t learn at school is how to behave at social gatherings. Sure, your teachers might have mentioned how important networking is but in reality, when you graduate school there’s loads to learn in the real world. Networking is one of the biggest aspects in every profession I think and for sure one that’s very important and very hard to lots of people, including myself. I’ve learned so much during these last days at fashion week again that I decided to write a post about do’s and don’ts at events and networking.
1. Take initiative to introduce yourself: it’s always good to introduce yourself and when doing so to look someone in the eye so the other person will remember you. When you’re outside, always take your sunglasses off and always try to introduce yourself in a sincere way.
2. Be interested in the people you talk with: don’t talk to people just because you think you can get something out of them but because you’re genuinely interested in them. Have the right incentive to talk to someone because people definitely pick up on the way you talk to them. When you’re in a conversation, don’t look around to see who else is at an event but focus on your conversation.
3. Bring your business cards: always bring your business cards so it’s easy for people to remember your details and to have a closer look at your blog or what you do the next day when they’re in the office.
4. Set a goal before you go to an event: before you go to an event it’s very smart to see who’s going and who you would like to talk to and why. I’ve personally never done this but to be more effective this is super important. If you set a goal, for instance to get in touch with someone at an event, it will most likely happen faster than if you just go to the event.
5. Dress appropriate: let me start off by saying that you should always wear what makes you feel comfortable but always keep in mind what sort of event you’re attending and try to dress accordingly. Last but not least don’t forget to say thank you to the host!
1. Don’t start a conversation by giving your business card: there’s no reason in giving your business card right away in a conversation. Even better, just give your business card if someone asks for it because other wise people probably won’t look at your business card. Another thing, don’t ask for business cards if you think you won’t do anything with it. Think about the trees people.
2. Don’t drop names that aren’t relevant or brag: in general people are not really pleased when you randomly start to talk about people you know if it’s not relevant (Los Angeles as an exception in this case). Try to be humble about this specifically. I know some people will disagree with this, but this is my personal opinion.
3. Don’t get drunk: well, because of the obvious ;-).
4. Don’t wear too much perfume: I think this is an unwritten rule that’s still quite important. You don’t want to come across as the girl who was wearing so much perfume and it’s very typical that people will start talking about that sort of things at events.
5. Don’t cling to those you know: I understand that it’s very comfortable to do this and I find myself doing this a lot but it’s actually better for your business to introduce yourself to new people or to even attend an event by yourself. It makes such a difference if you force yourself to talk to new people! Get out of that comfort zone!
Hope you enjoyed these do’s and don’ts and if you have more additions, I would love to hear them. I’ve been receiving a lot questions and input about what you guys would like to read about next so I you have more requests, please leave a comment below! Tomorrow I’ll be back with more exciting news from London! Big kiss, N.
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